Smart Push Marketing alternative - Firepush
Firepush and Smart Push Marketing (SPM) might seem like similar e-commerce marketing solutions. However, there are some key differences between them in terms of app functionality and features, the main one being that Firepush covers three marketing channels and SPM includes one.
Channel comparison
Compare Firepush and Smart Push Marketing below to help you make an informed decision.
Firepush | Smart Push Marketing |
---|
Channels
Feature comparison
Firepush
SPM
Free plan comparison
|
Firepush
SPM
Paid plan comparison
|
---|
Basic promotional campaigns | ||||
Notification scheduling | ||||
Advanced promo campaigns: | ||||
Include a large image inside your push notification for maximum impact.
Hero Images (large image inside the push notification)
|
||||
Promote your flash sale and set an expiry time for your campaign.
Flash sale (notifications with expiry time)
|
||||
Reward new push notification subscribers with a special time-limited discount code.
Countdown + discount code
|
||||
You can configure the automation to automatically create unique discount code for every push notification.
Unique Discount Code
|
||||
Send the same campaign again and again, for example, daily, weekly, or monthly.
Campaign boost
|
||||
You can set subscribers to receive notifications at 8PM of their local time, or you can always deliver notifications to them at the same time of day when they subscribed.
Customizable campaign deliver time
|
Welcome new subscribers, to keep your store on their radar and increase the chances of early sales.
Welcome campaigns
|
||||
Improve sales via abandoned cart campaigns and encourage would-be buyers to finish their purchase.
Abandoned cart campaigns
|
||||
The notification has info of the last product they viewed.
Abandoned browser recovery
|
||||
Give your customers the chance to be the first in the queue for every discount.
Price Drop
|
||||
Let your customer know when the item they are after comes back in stock.
Back-in-stock
|
||||
Send to the user once payment has been accepted and processed.
Payment accepted
|
||||
Update your customer every step of the way on every delivery.
Order dispatched
|
||||
Send SMS confirmation once the refund is issued.
Payment refund
|
||||
Tracking number assigned: Send tracking numbers to customers as part of your delivery update messages.
Tracking number assigned
|
||||
Ask your customers for a product review a few weeks after the order was fulfilled.
Ask for review campaigns
|
||||
You can send up to 2 push notifications to subscribers who have purchased before.
Customer win-back
|
Step one is a popup where you can explain what type of notifications your subscribers can expect. Step two is the automatic browser prompt used to capture permission.
2 step opt-in
|
||||
The fly-out widget is an icon that sits at the side of your website. When clicked on, a subscriber popup form appears.
Flyout widget
|
||||
Add a signup box to your webpages to encourage subscriber growth.
Sign-up box
|
||||
Embed a subscriber signup button into your website.
Embed button
|
Analyze campaign performance with basic stats, including impressions, clicks and total revenue.
Basic reports (number of (un)subscribers)
|
||||
Analyze campaign performance in detail with stats on CTR, ROI, conversions, orders and revenue generated by channel.
Advanced reports (CTR, conversions, orders, revenue, ROI)
|
Get speedy responses to your questions with round-the-clock customer support.
24/7 Chat Support
|
||||
Get speedy responses to your questions with round-the-clock customer support.
Email Support
|
||||
Speed up your omnichannel marketing efforts with a strategic phone call from one of our marketing experts.
Phone Support
|
||||
Shopify Plus clients benefit from a dedicated Customer Success Manager to help you make the most of Firepush.
Dedicated Strategy Manager
|
||||
Get fast help with app integrations by using our expert Integration Engineer.
Integration Engineer
|
||||
Easily import existing subscribers from other platforms and export them whenever you need to.
Subscriber migration (import & export of existing subscribers from other
platforms)
|
||||
App automatically segment subscribers into various group based on our curated algorithm.
Subscriber Segment & Targeting Campaign
|
||||
More details about each subscriber: country, device, browser, subscription time, etc.
Advanced subscriber details
|
||||
Set up and launch campaigns quickly with ready-made templates that you can tweak to your requirements.
Templates
|
Summary of the key differences:
- Firepush has many more subscriber growth tools on both its free and paid plans, compared to SPM which has one tool available on both its plans.
- Firepush has more advanced reporting and analytics than SPM.
- SPM doesn’t offer a discount code with countdown feature like Firepush, although it offers the ability to have a unique discount code for paid plans.
- SPM offers subscriber segmentation and advanced subscriber details, whereas Firepush doesn’t.
(Date of analysis: 04/07/2020)
Plan comparison
Firepush | Smart Push Marketing |
---|
Free plan
Length | Foreover free | Foreover free |
No. of subscribers | Unlimited | 100 |
No. of free web pushes | 1000 web pushes per month | Unlimited |
Paid plan
Basic plan | $10 / month | 5000 web pushes | $9.99 / month | 1000 subscribers |
Business plan | $19 / month | 10000 web pushes | $29.99 / month | 10000 subscribers |
Advanced plan | Custom | $79.99 / month | 25000 subscribers | |
Plus plan | Custom | $149.99 / month | 50000 subscribers |
Summary of the key differences:
- The key difference is that Firepush has an unlimited number of subscribers while SPM plans are based on the number of subscribers.
- SPM only has email support available across both plans. Whereas Firepush has email and 24/7 chat support, plus phone support and a dedicated Strategy Manager for custom plans.
(Date of analysis: 2020 April 7)
Which browsers and devices Firepush and Smart Push Marketing support?
Firepush
SPM
|
Firepush
SPM
|
Firepush
SPM
|
Firepush
SPM
|
|||||
Android | MAC | Windows | iPhone, iPad | |||||
Chrome | ||||||||
Firefox | ||||||||
Safari |
Summary of the key differences:
- Pushes are not available on iPhones as, at present, Apple doesn't support web pushes. Will be added to Firepush as soon as it arrives.
(Date of analysis: 2020 April 7)