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Real Shopify stores. Real revenue.

8 Shopify and Shopify Plus stores share the real numbers behind their Firepush Web Push and SMS automations.

Pura Vida Bracelets logo

Fashion & Apparel

Pura Vida Bracelets generates $1.4 million, earning $30K a month

“We are consistently making $30K in revenue per month using Firepush. And the amazing thing is that, out of all of our channels, it takes the least amount of time and effort.”
Margaret Odisho, eCommerce Manager at Pura Vida Bracelets
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Push notifications

Period: May 2018 - October 2020

$1,483,116

Revenue generated

34,401

Orders generated

21.9%

Conversion from cart-click pushes

x106

Return on investment

Push notifications

Period: May 2018 - October 2020

296,722

Total push subscribers

$716,754

Revenue from promo pushes

$546,121

Revenue from abandoned carts

8.99%

CTR on abandoned cart pushes

Nearly Natural logo

Home & Garden

Nearly Natural generates +$275,000 with Web Push automations

“It was extraordinary to see how fast it grew - the revenue and the consistency. It was on auto-pilot and it outpaced every other app.”
Gus Milla, VP Marketing and eCommerce at Nearly Natural
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Push notifications

Period: February 2020 - October 2020

$281,431

Revenue generated

1,829

Orders generated

$12.63

Average revenue per subscriber

$206,009

Welcome message revenue

Push notifications

Period: February 2020 - October 2020

$71,815

Abandoned cart revenue

22,278

Push subscribers

262,155

Pushes sent

33%

First abandoned cart conversion

Proozy logo

Fashion & Apparel

Proozy spends $48K on SMS marketing to earn $1.46 million

“Proozy's campaign delivered $1,464,425 in revenue for $48,073 spent. A return on investment of x30.5, almost a fifth higher than the average for a similar campaign.”
Proozy team, SMS marketing case study
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SMS

Period: March 2019 - October 2020

$1,464,425

Revenue from promo campaigns

33,672

Orders generated

SMS

Period: March 2019 - October 2020

x30.5

Return on investment

13.19%

Average conversion rate

Ivory Ella logo

Fashion & Apparel

Over $1.1 million in revenue for Shopify Plus store Ivory Ella

“Having generated over $1m in sales through Firepush, it has made an important contribution to our growth and most importantly, to customer retention over the years.”
Ryan Duranso, Co-Founder at Ivory Ella
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Push notifications

Period: March 2019 - October 2020

$1,152,481

Revenue generated

18,336

Orders generated

$294,392

Revenue from abandoned carts

Push notifications

Period: March 2019 - October 2020

196,402

Push subscribers

$6.10

Average revenue per subscriber

19%

Abandoned cart conversion rate

Inkedshop logo

Fashion & Apparel

Inkedshop earns $1,021 for every $100 spent using SMS and Push

“Our monthly spend is about $1,000 a month, and we're at over $10,000 in sales in the last thirty days. If it's at least four times spend in return then we are happy - and with Firepush it's much higher.”
Jami Pearlman, CFO at Inked Magazine
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Push notifications

Period: November 2017 - October 2020

$403,652

Revenue generated

7,491

Orders generated

$76,657

Abandoned cart revenue

x100

Return on investment

SMS

Period: November 2018 - October 2020

$213,222

Revenue generated

3,556

Orders generated

x80.75

ROI on abandoned cart SMS

x33.32

ROI on win-back SMS

Intelligent Blends logo

Food & Beverage

Intelligent Blends makes +$600K revenue from just 15,662 subscribers

“Pushes are a way to get directly into someone's awareness path. It's a way to really get to the forefront and be top of mind with that customer and when we provide a decent deal, we see traction.”
Alex Shiri, Technical Writer at Intelligent Blends
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Push notifications

Period: November 2016 - October 2020

$792,645

Revenue generated

20,041

Orders generated

54,944

Push subscribers

$14.42

Average revenue per subscriber

Push notifications

Period: November 2016 - October 2020

$119,947

Revenue from abandoned carts

$566,591

Revenue from promo campaigns

$107,509

Revenue from welcome pushes

28%

Conversion from cart-click pushes

ELO Export Leftovers logo

Fashion & Apparel

ELO targets return customers with pushes to generate +$300K

“Our number one marketing KPI is return on spend. With Firepush notifications we get a 7:1 or 8:1 return on our spend each month. This is a really good ROI.”
Umar Qamar, Founder at Export Leftovers
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Push notifications

Period: February 2017 - October 2020

$394,593

Revenue generated

33,227

Orders generated

$700-800

Revenue per $100 spend

Push notifications

Period: February 2017 - October 2020

126,434

Push subscribers

$78,520

Abandoned cart revenue

$266,971

Promo campaign revenue

Phaser FPV logo

Consumer Electronics

Phaser FPV grows Black Friday sales by 81% using SMS and Push

“We use push notifications when we really want to make sure no one misses out. If there's a big product just in that we know is popular, we want to tell everyone, so I'll use a Power Push.”
Rhys Evans, Founder of Phaser FPV
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Push notifications

Period: April 2017 - October 2020

+81%

Black Friday revenue growth

1,494

Orders (SMS + push)

SMS

Period: April 2017 - October 2020

9,516

Push subscribers

24%

Back-in-stock push open rate

3.6%

Price drop conversion rate

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