Abandoned cart push notifications automatically remind customers to complete their purchase after they leave items in their cart. With around 70% of online carts going abandoned, these reminders are one of the most effective ways to recover lost sales.
How it works
When a customer adds items to their cart and leaves your store without completing their purchase, Firepush automatically sends a sequence of up to 3 push notification reminders:
- First reminder — 30 minutes after cart abandonment (default)
- Second reminder — 8 hours after cart abandonment (default)
- Third reminder — 23 hours after cart abandonment (default)
Each timing is configurable in your Firepush dashboard. You can adjust the delays to match your marketing strategy.
Smart order detection
If a customer completes their purchase, Firepush automatically cancels any pending reminders. This means your customers will never receive an abandoned cart reminder after they have already bought — keeping your messaging relevant and non-intrusive.
Message personalization
Abandoned cart notifications automatically include details from the customer's cart:
- [product] — the product name from their cart
- [price] — the cart total with currency
- [image] — the product image
- [shop] — your store name
The notification links directly back to the customer's cart so they can complete their purchase in one click. Learn more about message variables
How to set up
- Go to the Automations section in your Firepush dashboard
- Enable Abandoned Cart push notifications
- Customize the message text and timing for each reminder
- Save your settings
No additional configuration is needed — Firepush automatically detects cart changes on your store.
Boost conversions with countdown timers
Want to create urgency and recover even more abandoned carts? Add a countdown timer with a discount code to your abandoned cart messages. When customers click through, they'll see a ticking timer with an auto-applied discount — proven to increase conversion rates.
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