Push notifications are short, clickable messages that appear directly on your customers's devices — on desktop (PC and Mac) and on Android phones and tablets. They are delivered through web browsers like Chrome, Firefox, Edge, and Opera.
The key advantage? Your customers receive notifications even when they are not on your website. This makes push notifications one of the most direct ways to reach your audience and bring them back to your store.
How do push notifications work?
When a customer visits your Shopify store, they can opt in to receive push notifications through a browser prompt or a Firepush sign-up box. Once subscribed, you can send them messages about sales, abandoned carts, price drops, new products, and more.
What types of push notifications can I send with Firepush?
- Promotional pushes — send special offers and discounts to all subscribers
- Abandoned cart reminders — automatically remind customers to complete their purchase
- Price drop alerts — notify subscribers when a product they want goes on sale
- Back in stock notifications — alert customers when out-of-stock items return
- Delivery updates — keep customers informed about their order status
- Welcome pushes — greet new subscribers with a special offer
Where do push notifications appear?
On desktop (PC and Mac), push notifications appear as small popup messages in the corner of the screen.
On Android mobile devices, they appear as notification banners similar to other app notifications.
Browser and device support
- Chrome (desktop and Android)
- Firefox (desktop and Android)
- Edge (desktop)
- Opera (desktop and Android)
- Safari (macOS and iOS 16.4+)
Note: Web push notification support on iPhones and iPads requires iOS 16.4 or later with Safari. Older iOS devices do not support web push notifications. See our complete browser compatibility guide
Was this article helpful?
