Back in stock push notifications let you automatically notify customers when a sold-out product becomes available again. This helps you recover sales that would otherwise be lost and shows customers you value their interest.
How it works
- When a product is out of stock, a sign-up box appears on the product page allowing customers to subscribe for restock alerts
- When you restock the product in Shopify (quantity goes from 0 to available), Firepush detects the change automatically via Shopify webhooks
- All subscribers who opted in for that product receive an instant push notification that it is back in stock
Back in stock notifications are one-time — after a customer receives an alert, they would need to subscribe again to get future notifications for the same product.
Message personalization
Back in stock notifications automatically include product details:
- [product] — the product name
- [shop] — your store name
The notification links directly to the product page so the customer can purchase immediately. Learn more about message variables
How to set up
- Go to the Automations section in your Firepush dashboard
- Enable the Back in Stock automation
- Customize the notification message
- Make sure your product page sign-up boxes are enabled so customers can subscribe to restock alerts
Tips
- Keep the message clear and urgent — let customers know the product may sell out again
- Restock alerts are great for popular or limited-edition items
- Check your dashboard to see which products have the most subscribers — this tells you what your customers want most
- Add a countdown timer with a discount code to incentivize immediate purchase
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