Some of my articles
Ultimate Guide to Web Push Notification Marketing in 2022
Considering doing push notification marketing for your store? This guide has tips and examples of push notification marketing strategies to help.
Your eCommerce Holiday Marketing Checklist [+Calendar for the 2022 ...
Check out a detailed list of holiday marketing tips and strategies for the 2022 season. Get the knowledge you need to increase sales.
Turning abandoned carts into sales: 5 Shopify Plus success stories
A detailed look at Shopify Plus stores successfully using Firepush abandoned cart messages to boost revenue and profitability
3 areas of your marketing to optimize for higher conversion rates a...
A deep dive into 3 key areas of your marketing to optimize for higher conversions and sales
What are Browser Push Notifications?
Learn what web push notifications are and how they work on different browsers, devices, and operating systems. See examples of push notifications.
Black Friday and Cyber Monday marketing campaign checklist
This handy Black Friday marketing checklist covers the main things you need to address to ensure your Firepush campaign runs smoothly.
The complete guide to Black Friday abandoned cart SMS, push notific...
A detailed guide featuring timing, templates and content for Black Friday abandoned cart messages using SMS, push notifications and Messenger for Shopify stores
Ivory Ella generates + $1 million revenue with Firepush web push no...
This detailed success story explores Ivory Ella’s push notification strategy that generated +$1 million. Full strategy plus tips from marketer Rachel Bulla
Shopping Cart Abandonment: Reasons, Stats, and Tips [Black Friday]
Need a shopping cart recovery strategy to get more sales on Black Friday? Here are stats and tips to reduce shopping cart abandonment for ecommerce stores.
The best omnichannel strategy for your Shopify store
A detailed strategy on why omnichannel retargeting is so important and a step-by-step guide to setting up omnichannel retargeting for your Shopify store
5 quick fixes and 2 long term strategies to improve your conversion...
A blog featuring 5 quick fixes and 2 long term strategies for optimizing conversion rates and boosting sales on your Shopify Plus store